People are proud of their gear. Spoken brings that pride to life.

Turn the gear you love into a living Setup that captures the products, details, and choices that make it yours. Celebrate what you’ve built and share it wherever your community lives.

Immersive
Discoverable
Shareable

How Spoken works

From photos to a living Setup — automatically.

Setup Creation · 01

Upload photos of your setup

Add a few photos of the gear and setup you want to document.

— Create a Setup

Snap your setup.

Jonathan's main photo of his LAB71 road bikeMain4 / 4
Close-up of the SRM crankset
Close-up of the rear derailleur
Close-up of the handlebar

the create flow · spoken.fyi

Setup Creation · 02

We identify what makes it yours

Spoken automatically identifies the products and components in your setup.

Reading your setup…

Reading your Setup…60.9s

Recognition · 4 photos

Cannondale SuperSix EVO LAB71 95% sure
ENVE SES 4.5 88% sure
SRM PM9 Origin 88% sure

+ 14 more parts found

✦ Looking closely at the whole Setup…

his actual scan · unedited results

Creation → Exploration · 03

Your setup comes to life

Features, specs, product details, and your photos come together in a rich, interactive profile—ready to explore on Spoken.

his live Setup · a real session

Setup Sharing · 04

Share it anywhere

Share your setup wherever your community already lives.

Spoken-generated film
InstagramTwitterTikTokRedditChromeSnapchat

— Spoken for retail partners

Every Setup can become a storefront.

Products inside real customer Setups become shoppable through retail partners.

01a living Setup

Selle Italia SLR Boost Tekno Superflow

Selle ItaliaSLR Boost Tekno Superflow

sold by your store
S3 · 130 mmL3 · 145 mm

95 g · full carbon shell · ø7×9 rails

$360

SRM PM9 Origin

SRMPM9 Origin

sold by your store
170 mm172.5 mm175 mm

±1% dual-sided · ANT+ / BLE · >100 h

$2,699

Arundel Mandible

ArundelMandible

sold by your store
Gloss 3KMatte 3K

28 g carbon · foam core · center-cut grip

$80

02products become shoppable

Your store

03your store fulfills & earns

Cart

0 items

your checkout · your fulfillment · your customer

— The case for retail partners

The gear people own already shapes what others buy.Spoken connects that influence to your store.

01 / 10

The growth engine

— discovery in Spoken · checkout with you

Every Setup opens a new path to purchase

Products inside real Setups become shoppable — and checkout stays with your store.

Selle Italia SLR Boost Tekno SuperflowSLR Boost Tekno SuperflowSelle Italia · sold by your storeS3 · 130 mmL3 · 145 mm95 g · full carbon shell · ø7×9 rails
Buy at store$360

02 / 10

— you participate in what you start

The opportunity compounds — and you participate

Members you introduce can create new Setups, discovery, and demand — and your store participates in the value they create.

One SetupClose-up of the SRM cranksetClose-up of the rear derailleurClose-up of the handlebar

03 / 10

— low lift · deeper over time

Connect to the commerce you already run

Connect through Shopify or your existing affiliate program — without replatforming the commerce stack you already run.

ShopifyAffiliateSpoken
Connected ✓

catalog · inventory · orders — deeper over time

04 / 10

— merchant of record: you

You keep the sale — and the relationship

Spoken creates a new path to your store without taking over the sale or the customer relationship.

PricingCheckoutFulfillmentCustomer

05 / 10

— performance-based from day one

Pay only when Spoken performs

No upfront fee to join the core network. If a sale doesn’t happen, Spoken doesn’t earn.

Attributable sale completed

no upfront platform fee

06 / 10

The expansion layer

— point of sale → living Setupnext

Every sale can start a new Setup

Invite customers at the counter or after checkout — their new gear can arrive in Spoken, ready to claim.

The purchased build, arriving as a claimable SetupReady to claimClose-up of the SRM cranksetClose-up of the rear derailleurClose-up of the handlebarproducts recognized

07 / 10

— your presence in the networknext

Your store gets a home inside Spoken

A branded destination brings together eligible products, relevant Setups, and the community around your store.

Your storeFollow
ProductsSetupsCommunity
SLR Boost Tekno SuperflowPM9 OriginMandible
LAB71 Setup

08 / 10

— eligible · consent-basednext

Turn real Setups into retail-ready content

Turn eligible customer Setups into co-branded films and imagery for your channels — content you didn’t have to shoot.

A real Setup, co-branded for retail channelsSpoken × your store

09 / 10

— aggregated · ownership-levelnext

See what ownership reveals

See which products people actually use, combine, share, and shop — insight no single transaction can reveal.

in Setupssharedshopped

10 / 10

We send you buyers.You send us members.You earn on both.

More members create more Setups. More Setups create more discovery. More discovery creates more retail demand.

Setups → buyers → your storeyour store → members → Setups

The Word of Mouth Market

People are proud of their gear.
Spoken brings that pride to life.